Project details: Bumble's Question Game

What It Is: Online dating and networking app

Client: Bumble x Serena Williams x Aubrey Plaza

Service Category : Content Creation / Creative Direction

Location: Los Angeles, CA

Status: Completed

The Ask: To sit down with tennis legend Serena Williams and actress Aubrey Plaza, asking them about dating and marriage.

Approach: Crafted a unique and engaging concept for the interview, aiming to highlight the personalities and perspectives of both Serena Williams and Aubrey Plaza. Developed thought-provoking questions, and created a set design for a comfortable environment for an open and authentic conversation.

Execution: The project featured a dynamic and candid interview, where Serena Williams and Aubrey Plaza shared their insights and experiences on dating and marriage. The visual presentation was enhanced with high-quality cinematography and a cohesive aesthetic that aligned with Bumble's brand identity. The final product was a compelling and relatable video that resonated with Bumble’s audience and emphasized the app’s focus on authentic connections.