SPOTIFY FREQUENCY X KELELA

Project details: Frequency Zine

What It Is: Frequency, a Spotify Playlist

Client: Spotify

Location: Los Angeles, CA

Status: Completed

The Ask: To direct the lighting and camera team and execute the overall look of the shoot.

Approach: We approached this project like a magazine in motion, telling the story of each artist on the ‘Frequency’ playlist with their own unique visual language. Our goal was to visually represent the diversity and individuality of each artist through innovative lighting techniques and dynamic camera work.

Execution: Lighting and camera movement were key to capturing the overall feel of Frequency. We meticulously designed the lighting setups to match the mood and style of each artist’s music, while fluid camera movements enhanced the visual storytelling. The result was a series of captivating and visually rich segments that brought the Frequency playlist to life.