What It Is: Collaboration with Snoh Aalegra and Acne Studios for custom pieces on The Weeknd's After Hours Til Dawn Tour.
Client: Snoh Aalegra - Singer and Songwriter
Partner: Acne Studios - Luxury Fashion House based in Stockholm
Location: Various tour locations, Worldwide
Size: Collection including custom runway redesigns and exclusive pieces
Status: Completed
In this collaboration, we worked closely with Snoh Aalegra and Acne Studios to bring a unique fashion element to The Weeknd's After Hours Til Dawn Tour, produced by Live Nation. By redesigning select runway pieces and creating exclusive designs with Snoh herself, we delivered a collection that showcased innovative style and elevated the tour's aesthetic.
The Ask: Create custom designs with Snoh Aalegra and redesign select runway pieces, enhancing the fashion experience for The Weeknd's tour.
Approach: We integrated Snoh Aalegra's distinctive style with Acne Studios' avant-garde fashion, focusing on bold silhouettes, luxurious fabrics, like silver coated leather and intricate details. The pieces were designed to stand out on stage and complement The Weeknd's tour vision.
Execution: The collaboration resulted in a striking collection featuring reimagined runway designs and exclusive pieces designed in collaboration with Snoh herself. From dramatic stage costumes to stylish off-stage looks, the collection highlighted the synergy between Snoh Aalegra's artistry and Acne Studios' cutting-edge fashion.